In 2014, the mortgage industry was still acclimating to its shift from paper-based processes to web-based origination tools designed for the desktop when SimpleNexus founder and CEO Matt Hansen launched SimpleNexus with a vision of moving the home loan experience to the devices with which borrowers, real estate agents and loan originators are most intimately connected: their phones.

In a 2016 study, SimpleNexus was able to show that loan applications passing through the platform close 20% faster than the industry average. In another study, 800 loan originators who had recently switched to SimpleNexus increased their real estate agent connections by an average of 300%, with some LOs increasing Realtor connections by as much as 2,000%. Most recently in July of 2019, SimpleNexus announced the availability of an application program interface and webhooks that empower mortgage lenders to establish real-time data syncing between SimpleNexus and non-integrated third-party systems.