Items Tagged with 'Generation Y'


  • Millennials would really prefer to live in these 10 cities

    List ranges from affordable to expensive
    Younger home shoppers are set to become the No. 1 homebuying cohort throughout the coming years, but they’re not opting to buy a home just anywhere. took advantage of its website user data to create a list of the top 10 markets where Millennials are looking for a home. While a chunk of the cities on the list are affordable, it’s not true for all of them.
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  • Is living with your parents now a cultural norm?

    Millennials with jobs not moving out
    When Millennials decide to return home to save money to help pay off their massive pile of student debt, it's usually under the assumption that they will move out once they get a secure job. However, according to an article in TIME, this may not be the case anymore.
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  • Dear housing industry, "Millennials want homes"

    Just give us some time
    While there are roadblocks to millennials jumping into housing right now, this is often translated to “Oh no! Millennials are not buying and all the work that has gone into the economic recovery is going to come to a screeching halt.” This is incredibly wrong.
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  • What a millennial wants from a lender

    Now other generations follow suit
    Millennials grew up constantly posting their lives on social media and having access to the world in the palm of their hand, and as a direct result, what they want from a lender is vastly different from previous generations. Now this is becoming a new normal for all generations.
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  • Turnaround: Millennials driving housing momentum?

    Housing optimism boosted by millennial confidence
    "Cynics might argue that these results represent no more than youthful exuberance, or perhaps some naiveté, but that’s missing the point. We need this generation to be confident and wanting to buy, regardless of the difficulties they face," said Zillow Chief Economist Stan Humphries.
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  • Not all millennials are created equal

    Why they move? Where they move?
    Just one look at the news and it's easy to see that millennials are being dissected more intensely than a frog in a high school biology class. But in reality, the definition of millennials is lot bigger than the tight box they are being put into.
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  • 5 ways to capture the millennial market

    The next set of first-time homeowners
    Millennials are infamous for putting a drag on the housing recovery since they are drowning in student debt, but as it becomes easier for younger adults to land a job, they will once again start mulling over the idea of owning a home. And here is just how lenders can capture that new audience.
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