Items Tagged with 'Chicago White Sox'

ARTICLES

  • Guaranteed Rate adds former Google, MillerCoors execs to lead branding efforts

    Hires Steve Moffat as chief marketing officer, Brendan Noonan as chief brand officer
    Over the last few years, Guaranteed Rate worked to increase its brand recognition through various efforts, including nationwide advertising campaigns and securing the naming rights for the Chicago White Sox stadium. But now, the company wants to take those efforts to another level, and it’s adding two executives with high-level experience to lead the charge.
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  • Guaranteed Rate Field to become home of Chicago White Sox

    Mortgage lender buys naming rights for stadium
    For the last 13 years, the Chicago White Sox played their games at U.S. Cellular Field, but beginning next year and for the next 12 after that, the White Sox stadium will have a new name – Guaranteed Rate Field. The White Sox and Guaranteed Rate announced that the Chicago-based mortgage lender is buying the White Sox stadium's naming rights for at least the next 13 years.
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