Items Tagged with 'Billion Dollar Bracket'

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  • Yahoo to pay $5.5 million for botched billion-dollar bracket contest with Quicken Loans

    Judge rules Yahoo violated contract with initial prize promoter
    Three years ago, Quicken Loans created a national uproar when it partnered with Yahoo and Berkshire Hathaway to launch the Billion Dollar Bracket Challenge, a contest involving picking the winners of the NCAA tournament games – all of the winners. No one won the billion dollars in 2014, the contest’s first and only incarnation. But now, three years later, Yahoo will be paying out for the contest, but not for the reason you might think.
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