Items Tagged with 'customer experience'


  • Beyond the digital POS: Time to focus on the underwriter

    2017 will go down as the year of the customer experience
    If 2016 was the year of compliance, then 2017 will go down as the year of the customer experience. Lost in all of the excitement, however, is the disconnect between the digital consumer experience and the cobbled together, often manual processes, that make up the back-end of the mortgage process.
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    How do borrowers define excellence?

    Winning your next customer over requires innovative thinking
    Why can’t the consumer have total transparency and track their loan (start to finish) through a smartphone application? Borrower surveys point to the time between application and approval as being the most stressful for borrowers. If anxiety is driven by the unknown, shouldn’t lenders take the unknown out of the equation?
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