Items Tagged with 'Loan officer'

ARTICLES

  • Communication is key: Q&A with loanDepot’s Julius Washington

    "In today’s market, communication is the biggest tool you have"
    How do Loan Officers set themselves apart and earn a share of today’s smaller business pie? We asked Julius Washington, executive licensed lending officer at Foothill Ranch, California-based loanDepot. As one of loanDepot's top-performing LOs, Washington shared his perspective on what drives his personal success. 
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  • Loan Officers: Your social proof is capital you can't afford to lose

    What is social proof and why you should care
    [Commentary] Have you heard of social proof? If not, I don't blame you. It is a term that wasn't all that common 18 months ago but is now becoming a popular buzzword, with good reason. Social Proof is paramount if you want to grow your business in the internet economy and connect with the modern consumer.
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  • Will AI take the jobs of loan officers?

    Research says disruption is coming but loan officers will stay
    [Expert commentary] While we have witnessed the rapid disruption in products and technology, many experts believe artificial intelligence will disrupt the human interaction with homebuyers and remove loan officers entirely from the equation. However, data does not suggest this will happen anytime soon. According to consumer research by PricewaterhouseCoopers, today’s borrowers prefer a combination of digital tools with knowledgeable advisors.
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  • Movement Mortgage CEO to Loan Officers: Why we don’t buy refi leads

    Free read for the next 24 hours
    It’s the beginning of a new month and that means the latest issue of HousingWire Magazine is out. As Loan Officers, I know that there is an entire cottage industry looking to nickel and dime you to death. But, not HousingWire. While the magazine represents a large portion of editorial work each month, for our readers, we’re giving you free access for 24 hours to read the cover story: a profile of Movement Mortgage CEO Casey Crawford.
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  • From HW Magazine

    Elevate your underperformers

    With training and accountability, they can turn around their performance
    As I have spoken with CEOs around the country, I’ve found that one of the most challenging problems leaders are facing in the industry today is uncertainty about what to do with underperforming loan officers. These are the LOs who are not generating significant business or contributing to the greater success of the company. Managers need to quickly develop these underperformers into successful originators, but many are not sure where to begin.
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  • Reimagining the mortgage lending experience

    Loan Officers: It's about more than your mortgage app!
    Are you talking about your new mortgage app, or your new digital mortgage app, going paperless, or portals? A lot of LOs are, which is why I believe they are completely missing the point.
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  • Closing condos under litigation: Fannie Mae now gives lenders a way out

    Loan Officers: Lend with confidence!
    Fannie Mae finally updated their litigation requirements on condominium projects! The guidelines now allow the lender more flexibility to determine, with confidence, whether litigation is minor or major, what is considered minor, and provide a way for lenders to warrant the project despite the litigation. Here's how.
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  • Five mortgage marketing tips for professionals

    Getting the most out of your mortgage marketing
    Most of the time, social media is littered with automated posts that are the same on every other LO's accounts and these posts get little to no engagement. I think we can all agree that in today's online world we need our marketing to stand out and be different. Here are 5 tips to get the most out of your mortgage marketing.
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  • The war is over: Web 2.0 won

    Look to social media to create and strengthen relationships
    [Op-ed] Industry people talk about creating relationships all the time, but in the same breath, they talk about social media not being about relationships. It's time to take a look at social media as the biggest opportunity you will ever get to strengthen and create those relationships.
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