2014 Women of Influence: Ilyce Glink

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IN THE LAST YEAR, Ilyce Glink has regularly contributed to Yahoo and CBS News, written a widely syndicated real estate newspaper column, hosted a weekly radio program on WSB and WGN, acted as managing editor of the Equifax Personal Finance Blog, hosted her own real estate YouTube video series, launched a new talk show and run two successful companies.

Glink’s influence on homebuyers is broad. Her syndicated column, Real Estate Matters, appears in more than 100 newspapers and web sites, her YouTube channel has more than 3.6 million video views and she has almost 1 million copies of her 13 books in print, including the third edition of 100 Questions Every First-Time Home Buyer Should Ask.

After spending eight years as a personal finance and real estate reporter for WGN-TV in Chicago, Glink has expanded her audience through numerous TV spots, blog posts and speeches. She writes the Home Equity blog at CBS Moneywatch.com and the Real Estate blog at the Equifax Personal Finance Blog. She has been nominated for an Emmy award and won the first Money $mart award from the Federal Reserve Bank of Chicago.

Content marketing may be in vogue now, but Glink and her team have been perfecting it for the past 15 years. Glink owns and operates Think Glink Publishing LLC, a privately held company providing media consulting services and strategic editorial content.

“Ilyce has proven her uncanny ability to predict trends, not just in publishing and journalism but in real estate and economics as well,” her nominator said. “Glink’s fans and followers look to her for expert tips and tricks to buy and sell their homes, but also a unique brand of compassionate and funny truth-telling that keeps them coming back for more.”

The original content from Think Glink Publishing includes everything from private label books to Internet video to targeted email campaigns.

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