The Listings Lab Podcast With Jess Lenouvel Jess Lenouvel

Real Estate Agents! If you WANT to make content that captivates your audience but you don’t know what to say…



This episode is for you!



So often I talk to agents who know the power of social media, and are eager to master it to bring in new leads…But have no clue what to say.



This leaves them either copying what other agents are doing OR hiring random people to manage their social media (who just post templated, boring material that doesn’t convert)...OR neglecting social media altogether…



And none of these options turn out well!



And typically waste a lot of time, because the result is ZERO leads.



Your social media should be bringing you viable leads every single week! This should be the cornerstone of your marketing strategy in 2024.



The truth is, once you understand the psychology of social media, you will never run into the problem of “not knowing what to say” in your content.



Because most agents have very unpredictable, inconsistent marketing… they rarely have people actually moving through their pipeline.



With the right approach to your social media marketing, you should be moving people through your pipeline all the time… every single week.



This is a process that we teach in-depth at our events and inside our programs with our client community…



But I want to give you a brand new, free mini-training going over all this on this week's episode!



Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

Real estate agents! My one piece of advice?



Stop with the Just Listed and Just Sold posts!



They do nothing for your business… I mean it!



The reality is, no one is going on social media wanting to look at pretty houses.



They’re going on social media to learn about YOU and who YOU serve.



And filling your feed with Just Listed and Just Sold posts is not accomplishing that.



It’s actually doing the opposite…



You can’t expect to get more business just because you’re showing you have business….



You need to SHOW your potential clients how you can help THEM and why you’re the best and ONLY choice.



And the best way to do that?



Case Studies!



And on this week’s podcast episode, I’ll be going over everything you need to know about creating effective and powerful case studies for your socials so you can stop blending in with every other agent out there.



We'll cover:


Why case studies are more effective than "just sold" posts
The psychological impact of social proof through case studies
The methodology for creating impactful case studies for your real estate business
Practical tips for writing, filming, and organizing effective case studies



And so much more!



Are you ready to drop the Just Listed and Just Sold posts and learn a better way of attracting more of your ideal clients online? Give this week's episode a listen!



Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

It’s officially Q2 of 2024…If you’ve felt a little “frozen” in 2024 and your goals feel far off… this podcast is for you.



I’ll be honest… from a real estate standpoint, we don’t even live in the same world as we did in 2022.



Things have changed!



And we have 2 choices from here.


Let that paralyze us and keep us in a state of “freeze” (and not grow our businesses)
Innovate and learn how to build momentum in a new way in this “new world”



Since you’re here, I know that you’d opt for number 2.



Don’t worry, you’re not alone if this year has felt difficult for you so far.



But there IS a way to reset, get back on track, and still hit your goals for the year!



I have a specific plan that I use with our clients to help them with just this…



So that they can recover lost income, create a momentum-building plan, and find clarity on exactly what they need to be doing.



And on this week's podcast episode, I'll be sharing it with you!



We'll also be covering topics like:


Evaluating what's working and what's not in your approach.
The importance of not solely focusing on growth for ego.
How personal issues can impact business performance.
Building a business based on value rather than chasing clients.
The concept of digital omnipresence and being top of mind.



And so much more!



Ready to get back on track for Q2 to hit your business goals for the year? Give this episode a listen!



Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

Agents... I want to share this with you, so it doesn't take you 40 years to learn these lessons.



I’ve been in business since I was 21.



Two decades of lessons, failures, challenges… and success.



So many difficult things happened over the last 20 years.



Many of which other people would want to blame others for, or blame their circumstances, or blame anything outside of themselves for keeping them from success.



But if you know me, you know that I am the queen of turning failure into FREEDOM…



Even though they sucked at the time, all of these experiences have made my life BETTER.



So in this week's podcast episode, I want to share with you some of the lessons I've learned (and some never heard before stories) that have majorly contributed to the life and business I have now...



We'll cover lessons like:




It’s always people who won't do the work that will complain the loudest and blame the most
You can’t complain about the results you don’t have from the work you didn’t do
The key to success and happiness is 100% personal responsibility
No one owes me anything
There’s no such thing as self-made
The cards you’re dealt are no one’s fault, but you decide the way you play them
The spouse you choose will determine your success more than anything else in your life
It’s not the best agents that make millions, it’s the best marketers



And so much more!





Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

I’ve said this once and I’ll say it again…



I tell agents ALL the time that being in the low 6-figures is actually the most painful place to be because you’re “successful”, but you can’t leverage yet…



Why?



Because the whole business relies on you.



If you stop, your business stops.



And let’s be honest here… Your time is constantly being used in ALL different parts of your business.



You’re wearing all the hats. Doing all the things.



You feel like you can’t catch a break.



You want to scale - you want to grow to the next level, but you’re stuck.



You don’t know how to, or where to even start.



Where you’ll even get the time to try to scale your business.



And that’s a hard place to be in…



Being in a constant cycle of feeling trapped in your own business - feeling like you have no time to do the things you want to do to take your business to the next level.



So I want to help you!

I want to help you get unstuck and grow to the next level.



I want to get you to a point in your business where you finally don’t feel like you’re the bottleneck of your own growth.​

So if you’re making under $250K/year and are tired of feeling stuck in your business, you NEED to give this week's podcast episode a listen.

​During the episode, I'll be breaking down everything you’ll need to know and focus on in 2024 to help you grow to the next level.



Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

Real Estate Agents! It’s time to stop overcomplicating sales! 



In this week's episode, we’re covering the game-changing framework you NEED to be using to help you close more deals this year WITHOUT ever feeling pushy or salesy. 



As agents, we need to remember that sales is sales, and psychology is psychology. But to get to the deal we need to have both.



We need to be able to connect with our potential clients on a personal level, while also asking the right questions and getting to know what that person needs to hear from us.



This framework that we’re covering during the episode is not a script. It doesn’t confine you in but it’s also not winging it.



It’s the perfect middle ground that you need to mix both sales and psychology into your conversations naturally and authentically.



During this week’s episode, I’m sharing with you not just how to make your sales conversations more effective but how to elevate them into something genuinely impactful. 

 

 We'll explore the importance of setting clear expectations from the get-go, ensuring all decision-makers are on board, and leading with empathy and authenticity.



Objections? They're just unanswered questions in disguise. We'll tackle how to anticipate them, address them head-on, and use them as opportunities to further connect and reassure your clients. 

 

And let's not forget the power of direct messaging! 

 

Whether you're aiming to hit that next income milestone or simply want to serve your clients on a deeper level, this week’s episode is packed with insights, strategies, and advice to supercharge your sales process for your real estate business. 



Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/