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Full Agenda

Intentional Experience Architecture

27 Sep, 2021 9:15 am - 10:15 am (CT)

Room: Wynne Ballroom

Businesses live and die by the customer experiences they deliver — especially in highly-commoditized verticals. In this special, invite-only presentation, Experience.com Chief Experience Officer Brittany Hodak will share the seven-part Experience Architecture Framework that every CMO can use to build a culture of Intentional Experiences and empower every member on their team to think like an Experience Architect. Attendees will receive an Experience Architecture Blueprint to design and build their own proprietary Experience Framework.



Brittany Hodak

Chief Experience Officer