Continuity Programs, Inc. serves mortgage and real estate companies with easy-to-use customer relationship management (CRM) software and automated marketing solutions. Since 1973, Continuity Programs’ campaigns have consistently proven to drive referrals and repeat business, generate exclusive leads, and increase client retention for agents and loan officers across the US.
MyCRMDashboard mortgage CRM is powered by Continuity Programs. MyCRMDashboard is an innovative CRM exclusively for residential mortgage lenders. The easy-to-use software includes automated marketing based on 45+ years of experience. The turnkey campaigns, paired with PURL technology, generate exclusive leads, online reviews and repeat business for MLOs. The compliant SaaS software suite also includes a custom-branded online storefront allowing lenders to increase internal efficiency and protect their brand. The system allows MLOs to keep in touch with prospects, customers and referral partners, effortlessly!
MyCRMDashboard unites lenders and MLOs with an astounding 217% over-average CRM adoption rate. The streamlined online reputation management and executive reporting help improve the customer experience. The built-in vendor-managed automation helps lenders increase customer retention, generate new business opportunities, and drive down the cost to originate loans. The user-friendly CRM and white-glove service helps MLOs be more productive and successful. It also allows banks to drive more CRA business with native geo-targeting and demographic targeting features.
MyLeadDashboard automated real estate marketing system is Continuity Programs’ version of the software for residential real estate companies and agents. It includes all of the above, plus automated real estate prospecting. Agents can sign up to have their company’s approved “just listed/just sold” property marketing campaigns sent automatically. This allow companies to build their brand with ease. Convenient Every Door Direct Mail options help agents regularly reach more potential clients in the neighborhoods they farm.