Sarah Vita is an expert in millennial marketing and social media in the housing industry. She performs training and research to help guide corporate strategies to reach young and diverse consumers. Sarah can be reached at email@example.com.
Mobile devices have forever changed the way that Americans make purchasing decisions and interact with their providers. According to the National Association of Realtors, 89% of new home shoppers use a mobile search engine at the onset and throughout their research and mobile communication is even more prominent among Millennial homebuyers. So why aren’t we using mobile technology in every capacity we can?