According to Market Realist, PulteGroup boosted their planned land development investment to $1.4 billion a year for 2013 and 2014. Backlog was up 35% in units and 52% in dollar value. Gross margin increased to 18%. Average Selling Prices increased 10% to $287,000. They decreased the number of active communities by 14%.
Given that Pulte is so big and diversified across geography and price points, there really isn’t that much that can be gleaned for the remaining home builders with the exception that the homebuilding market is strong overall, says Market Realist.