Brokers agreed that when marketing a property closely tied with an owner’s or architect’s personality, it is important to deemphasize some of the seller’s artifacts, according to The Real Deal.

“The goal is to reveal the unique feature but take away some of the personal effects, so it goes to the staging and curb appeal of the uniqueness,” said Stan Ponte of Sotheby’s International Realty. “That’s really important because those unique qualities are important but sometimes buyers can’t get past the uniqueness of the owner too.”