First American CoreLogic is wading further into the list brokering space, saying this morning that it has launched ListSource, a web-based list creation and management platform that will enable consumer marketers, insurers, and mortgage professionals to target specific segments of borrowers. According to a press statement released today, the platform provides the ability to locate new homeowners as well as homeowners facing a pending ARM reset:
ListSource represents the next generation of online property and ownership list tools from First American CoreLogic, enabling consumer marketers, property and casualty insurers and mortgage and real estate professionals to better target prospects more closely matched with the products or services they offer. ListSource includes the most up-to-date and accurate demographic, property and ownership information available on more than 118 million properties nationwide, covering 90 percent of the U.S. population and growing.
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