Irvine-Calif.-based loanDepot announced David Norris will join the company in the position of president and chief operating officer.

Norris brings more than 25 years of experience to loanDepot. He was previously chief marketing officer of Nationstar Mortgage and president of its Greenlight Financial Services brand.

In his role with loanDepot, Norris will lead and work to strengthen the company’s enterprise-level operations and will assume executive oversight for loanDepot’s ongoing relationships with the company’s affinity partners.

Norris will report directly to Anthony Hsieh, CEO and chairman of the board. “We’re excited to welcome Dave to loanDepot which further validates the progress we’ve made in building the brand into one of the premier consumer mortgage lenders in the county,” said Hsieh.

“Dave’s impressive track record in the financial services sector as an operator, acquirer and integrator is a perfect complement to our executive team and their focus on accelerating market share expansion. His leadership style, passion for quality customer service, and talent for improving operational efficiencies in technology environments is impressive and positions him as the right person for this role,” Hsieh added. 

Prior to his time at Nationstar, Norris was president of LendingTree Loans. Norris was also vice president of service and solutions and executive quality leader atToshiba America Information Systems.

“I’m thrilled to join loanDepot, especially now as change within the industry continues to transform the way people buy homes and how lenders help them achieve their dreams of home ownership,’ Norris said. 

“I think the loanDepot management team is leading the industry in terms of innovation and customer service, understands what borrowers want and need, and is committed to helping mortgage professionals be successful.  Anthony and the executive team have positioned loanDepot extremely well. I look forward to building upon that foundation through organic growth, strategic acquisitions and partnerships, new products, and operational efficiencies to ensure we deliver the best mortgage experience possible,” Norris continued.