Trulia reveals new social mobile app
Trulia ($31.48 -0.18%) announced the latest feature in its online real estate marketplace, a new social media mobile app that offers many of the same features that other popular social networks are notorious for, such as check-ins, profiles and the ability to share to other social networks.
The Trulia for Agents mobile app, which is available for both Apple and Android products, also allows agents to receive instant inquiries from both consumers and agents. If someone checks into a home via the app, an alert is immediately sent to the listing agent, allowing the listing and buyers' agents to begin communicating instantly.
“I recently closed a $350,000 transaction with a new client I met as a result of a property check-in that was shared on Facebook, “ said Kenny Truong, a Realtor with Michael James Real Estate.
This feature was added as recent data from Trulia revealed that for-sale listings on Trulia where the app user "checked in" with the app received twice as many views as the listings that did not have check-ins.
Aside from its social functionality, the Trulia for Agents mobile app provides users with key tools for managing a real estate business, such as lead notifications and contact management.
Agents who use the app will also be able to showcase their knowledge and activity in their local market as well as gather feedback with buyer agents as they show the listing.
“With the Trulia for Agents mobile app, agents can build their online presence, connect with customers, and boost their productivity all from their mobile phone, ultimately helping them provide better service to their customers and close more deals,” said Heather Fernandez, Trulia’s vp of Agent Services.
The Trulia for Agents mobile app is available for free from both the Apple App Store and the Android Market.
Click on the image below to see a sreenshot of the new social app.
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