Citing a goal of attracting more Millennial buyers, Stonegate Mortgage Corporation (SGM) is growing its direct-to-consumer lending operation to meet the changing market.

Stonegate Direct, a division of Stonegate Mortgage that streamlines the mortgage process by providing direct-to-consumer offerings, including access to mortgage advisors, products and services, is expanding its operations in its Scottsdale, Arizona offices.

As a result of the expansion, Stonegate Direct will be hiring nearly 50 employees, in the form of mortgage advisors and office support professionals.

“These expansion efforts reflect the new technologies and innovative, consumer-focused processes being introduced to the mortgage space,” the company said in a release. “The progressive nature of the industry is a direct result of customers' changing priorities.”

According to a release from Stonegate, the company’s direct-to-consumer lending program simplifies the customer experience and home loan application process for qualified customers by providing consumer-direct, quick, secure online access for consumers looking to refinance their homes.

Stonegate believes that level consumer focus is appealing to Millennial customers.

"While convenience is top of mind for Millennial customers, efficiency and accuracy are also key priorities,” said Tim Elkins, executive vice president and leader of the Stonegate Direct division. “Combining these values to offer a supreme mortgage product places Stonegate Mortgage at the forefront of the future of the mortgage space."

Elkins said that Stonegate Direct's services and enhanced customer experience are made possible by a call center that provides service and capabilities to customers across the country.

"This is an exciting time as Stonegate Mortgage and Stonegate Direct are expanding by way of both location and workforce," Elkins concluded. "While we continue to grow our national presence, we also have the opportunity to accommodate millennial customers while creating jobs across the country."